Client
Sidekick
Industry
ROI with scaling - 12k/m spend
Timeline
Ongoing
Location
United Kingdom
The Challenge
This was an interesting client. They had worked with multiple agencies before hand with a below average ROI which was not putting the company in profit. There were a ton of pitfalls to what the previous agencies were doing wrong. Once we came in the results saw an instant and drastic improvement, hitting a 500% return in our first month, we continue to scale the budget while maintaining a 300%-400% return consitently. The previous results from an old agency can be seen above in the images with the impact of our own campaigns when we came in.
Identifying and correcting the mistakes left behind by multiple previous agencies
Delivering profitable returns from the very first month of the engagement
Rebuilding the account structure from the ground up with profitability as the priority
Scaling monthly spend to £12k while keeping ROI consistently strong
Maintaining returns of 300% to 400% as the budget continued to grow
Our Solution
Full Account Audit & Diagnosis
Every campaign, audience, and creative built by previous agencies was examined in detail to identify precisely what had been preventing the account from generating profit.
Immediate Strategic Overhaul
We rebuilt the account structure from the ground up, replacing underperforming strategies with approaches designed to generate profitable returns from the very first campaign launched.
Creative & Targeting Rebuild
Fresh creative directions and audience structures were introduced immediately, replacing the combinations that had been running without meaningful results under previous management.
Controlled Scaling to £12k Per Month
With profitability established from month one, we scaled spend steadily and deliberately, reaching £12k per month while keeping ROI anchored between 300% and 400% throughout.
THE RESULTS
500%
ROI in Month One
Return on investment achieved in the very first month of the engagement
300-400%
Consistent ROI
Sustained return maintained reliably as spend scaled month on month
£12k+
Monthly Ad Spend
Budget scaled to £12k per month with profitability firmly intact throughout
Immediate
Performance Turnaround
Previous agency results reversed and surpassed within the first month
Additional Outcomes
Instant and dramatic performance improvement from the first campaign launched
Every strategic pitfall left by previous agencies identified and corrected at the outset
A loss-making account transformed into a reliably profitable one within weeks
A strong, ongoing partnership built on transparency, trust, and consistent results
“After years of disappointing results from other agencies, Orcads turned everything around from the very first month. The improvement was immediate, the returns have been consistent, and we have not looked back since. Truly outstanding.”
Sidekick
Marketing Director
